Celtic’s Massive Financial Gap Over Rangers ‘Not Healthy’ – David Low

David Low, the man instrumental in helping to bring Celtic back from the brink in the mid-90s and facilitating Fergus McCann’s takeover, has recently spoken about Celtic’s current share price and the club’s overall position. The seeds planted in the 90s have blossomed into a behemoth of Scottish football, with Celtic’s share price experiencing significant growth in recent months.

From hovering around the £1 mark, the club’s shares have surged to £2 per share, valuing Celtic at approximately £250 million. Low confirmed this valuation, stating, “The club’s value on the stock market, as of today, is about £250M.”

Low puts this jump down to Celtic operating in a thin market where there aren’t a lot of shares up for grabs. Over the last six weeks there has been a notable uptick in buyers, and where there are more buyers than sellers, the price of the stock rises.

While Celtic’s overall financial success is positive for shareholders, Low raises concerns about the implications for domestic competition. He questioned whether it’s beneficial for Celtic to be so far ahead of their Scottish rivals, including Rangers. Celtic’s bank balance in comparison to their rivals has never been bigger.

“It’s not necessarily a good thing to be so far ahead of all your domestic competition. We are in a domestic financial league of our own, and the gap between Celtic and their nearest rivals has never been bigger. And that’s not healthy. What does Mike Tyson get out of sparring with Barry McGuigan? Very little.” He told The Celtic Exchange.

Celtic Park

Reflecting on the desperate days of the 90s when pundits like Jim Traynor predicted a bleak future for Celtic, Low now sees a dramatic reversal. According to Low, the gap between second-placed Rangers and third-placed Hearts is smaller than the gap between Celtic and Rangers. “Rangers are nearer Hearts in terms of financial competition than they are Celtic. Celtic’s worth ten times what Rangers are in terms of stock market value. Celtic’s financial numbers are superior to Rangers in a way that they’ve never been.”

The accumulative efforts of Fergus McCann and the people around him at the time set this all into motion.

This dominance raises an intriguing issue for Celtic. Governed by a board that seems content with domestic success, there is less incentive to invest significantly in the playing squad. As a result, while Celtic may dominate domestically, their performance in European competitions will likely continue to suffer.

Celtic’s current financial health and dominance in Scottish football highlight a complex situation. The club’s unparalleled position domestically offers stability, but it also brings challenges in terms of maintaining competitiveness on a broader European stage. As Celtic continues to grow, the balance between domestic success and European ambition will be a crucial aspect of their strategy moving forward.

Celtic’s transfer market ethos, as articulated by David Low, revolves around acquiring either flawed players or those showing upward potential. This strategy, in place for two decades, emphasises finding undervalued talent and nurturing it into high-performing assets. The advantages of this model are clear: it allows Celtic to secure promising players at lower costs, develop them within the club’s framework, and potentially sell them at a profit, sustaining financial stability. Moreover, this approach can lead to the discovery of hidden gems who significantly contribute to the team’s success.

However, the model is not without its drawbacks. The inherent risk lies in the unpredictability of player development; not every acquisition will fulfill their potential, leading to wasted resources. How many £2m signings has Celtic made over the years that have went nowhere? It all adds up.

Additionally, relying on flawed players can result in inconsistencies in team performance, last season an example of Celtic stuttering despite their massive financial advantage. They had to dig deep after poor recruitment spells to get over the line. Nonetheless, Celtic’s overall success in implementing this strategy suggests a calculated gamble that, more often than not, pays off.

Unless there are fundamental changes in personnel at the top of the club, this strategy will continue. The balance sheet and the stock price are enough for those in power to believe they’re doing most things right. If that means sticking with an outdated transfer model and wage bracket, then so be it.

The full interview with David Low will be available at 1pm on Friday on the Celtic Exchange Pod.

4 COMMENTS

  1. A financial gap only exists on paper if those resources are not used to upgrade the squad.
    At the rate we are going we’ll soon have over £100M in the bank but a playing squad that either “just gets us over the line” or fails.
    Celtic are creating an illusion of competition in Scotland by fielding weaker teams than their financial muscle indicates they should have.

  2. Not to worry, for every £5 they spent we’ll spent £5.01. Plus there is no automatic Champions League place up for grabs next year

  3. The Celtic plc share price has now fallen back to around 170p. It’s not the world’s most liquid stock, small volume purchases can have a big effect. Low’s right though, Celtic is too big a fish for a Scottish League that’s ill-served by myopic administrators and poorly served by disinterested and often inadequate company executives at other clubs.

    If things don’t change, fans will drift away. Why would you pay similar money, sometimes more, for a season ticket to English Premier League clubs, to watch your club trounce St Johnstone and Livingston while getting similarly hammered ourselves in six or eight Champions League or Europa League games? It’s already tedious. We need a bigger participation in bigger contests, preferably in Europe.

  4. Gets fans queuing up to see Celtic play. But if the players don’t ‘pay’ then they’re quickly shipped on.

    That’s the new todays ‘Celtic way’. That why I stopped financing CFC Plc. They drained me, now I’m happily being a Armchair Fan.

    A younger proxy of me has taken my seat, hope they enjoy the atmosphere too.

    Celtic Plc = licence to print money. That’s why most of the fans season card money lines the pockets of the Celtic Suits (and their wife’s fur stoles) °sic°.

    That’s why they can get only the best up and coming money making, enterprising men (and wimmen).

    The Reservoir Timz. Lots of money, lots of potential players to buy, try their best to find a cut price equivalent.

    As usual, long pockets, short arms with the fans cash. Been like this since 1887.

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